The biggest thing we lose when we have no community is accountability.Accountability is what drives us to actually get things done. It drives us to be better, serve our customers and stay engaged with what is happening in our communities.
If we lose community, we lose everything. It is why isolation as a punishment is so brutal mentally and eventually physically. Worst of all, with no community, you lose accountability.
Don’t let these times of isolation keep you down and keep you apart, figuratively speaking of course.Use these moments to create and bring people safely together.Here are some examples of what I have done that you could absolutely do.I have created content (Which you can subscribe to by clicking this link) which comes out weekly where I share fresh ideas on engaging and serving your customers and community.I have created simple workout videos for those of us now working from home.I have invited folks in my network to pray for their countries every Friday at 9:30PM.
Don’t lose your community because when you do, you lose your accountability and your purpose.Reach out to others and create, and even if only a handful of people join you on that journey, it will be worth it for everyone involved.
Your message matters more than you know.Let me give you an example from this past week.I created two posts both with the goal of growing my newsletter.One offered free pie from Pie Bar (Seriously, click that link and buy a pie… you won’t regret it) and the other invited people into an adventure to discover how to better engage and serve their customers.I was blown away by the outcomes. Now the numbers you are about to read are nothing grand, but they are incredibly telling.
The pie post had under 200 views in over three days, no likes, no comments, no new subscribers.
Invitation into an adventure post had over 550 views in under 24 hours, 5 likes, 2 comments and 4 new subscribers.What that translates into is over a 200% increase in views in under 24 hours, a 500% increase in likes, a 200% increase in comments and a 400% increase in subscribes.Those percentages are a little hokey, but that’s why I gave you specifics up top. I hope you see the importance of this lesson. Your message matters. Give the people what they want, and don’t stop trying until you do.
You already know enough, go out and apply that knowledge and see what happens.
Last week was a hell of a week and I have been noodling around this idea in my mind as I was challenged by someone I met with. He asked me if I was a confident person to which I said I was. He then said that even so, he sensed and got a feeling of a lack of confidence. As he pressed into what he meant, I couldn’t disagree with him. In fact it is something that my wife has said time and time again. I don’t feel that I am trying to prove myself to anyone but I always seemingly find myself not applying anything and just talking about what I have read or heard. I don’t have many business success stories and so I feel I need to compensate with words.
What I am learning though is that I know enough. It’s time to take that knowledge and apply. In fact a perfect example is that I just took copious amounts of notes over the past month from podcasts, books, conversations and I don’t think I have consciously applied one iota of what I’ve learned. This thirst for knowledge is great, and I never want to stop, but this lack of application and measuring what happens can’t continue on. Today, March 22nd… I am letting you know all of this because I want you to keep me accountable. I want you to ask me what I am applying and learning from that application. In a month, I hope to have tangible experiences and not just head knowledge. Keep me honest folks.
In all this craziness the one thought that pops into my mind is “How can I help?” It is literally all consuming and it is tough for me to not try and overthink this and go to grand gestures. The thing is, grand gestures wouldn’t work long term for our family as it would put us in tough financial times or worse.
In talking this idea over with my wife, she keeps on reminding me that as long as we all play our part in practicing social distancing, that is the way we can help. It isn’t big, but it is needed.
Another way that I am going to help is by sending encouraging hand written letters. Encouragement and a reminder that the person receiving the letter has value and purpose. We need to hold onto those truths, that we have value and purpose, or else this will be a journey too dark and long for many. Figure out a joy or talent of yours and share that with those in your community. Thats how we can help our customers, teammates, and those around us.
Dates, adventures, and trips don’t have to be extravagant.Those things can be ordinary and that is more than ok.
Right now my family doesn’t have much if any expendable income. That absolutely sucks at times because issues with health, cars and anything else that life brings keeps us from doing anything the world or Instagram would deem exciting.I want to offer my family the world so not being able to do cool “noteworthy” things is a big hit to my ego.
What I am constantly being reminded of is the fact that dates with my wife don’t have to be big shindigs. Maybe it is us just Netflixing and Chilling… or whatever the kids are calling it now-a-days. Maybe a date is me grabbing chips and queso from a local place and making margaritas at home so we don’t have a big liquor bill at the restaurant. Maybe it is us just going on a quiet walk around the hood. All of these ideas have minimal expense and are anything but Instagram worthy, but they allow us to connect and have fun.The truth is, I don’t want to divorce my wife in 30 years because I don’t know her. Just because we don’t have the money doesn’t mean we can’t do dates and connect.The same idea holds true for time with my kids or time with the family as a whole. We are blessed that my in-laws own a cabin an hour away from where we live so vacations or time away doesn’t cost more then some groceries and gas.
This lesson that things don’t have to be extravagant but can be ordinary is a tough one and something my wife and I have to keep on reminding ourselves of constantly.I promise, if you latch on to this concept, not only will your wallet thank you, but you won’t live in guilt as it gives you freedom to just enjoy your wife and your kids.Now go do something ordinary.