Business

Why Should You Connect With Others?

The other day I was talking to a friend when he called me a networking machine.  This was after I mentioned to him that I was grabbing ice cream with a friend at work who was retiring after 43 years of working at the good ol’ Tip Top Poultry.  My initial response and the one that is screaming in my brain as I am thinking about this conversation is “I love people.”
I can’t help it, I have an insatiable urge to connect with others and share a little bit in their story.  I want to get to know them for who they are and to see how we can connect.
Over the years I have learned how to dial down the intensity with how I passionately pursue people. (Ahhh the alliteration is abundant.)  It has been tough, but dialing down the intensity has served me.  I have come to realize that not everyone is as social, and people may want different types of relationships for us then I may be thinking.  All of this is ok, it just allows me to use a little emotional intelligence as I get to know others.
I mention all of this because I want to challenge you to get out there and connect with others. I know that may not be your thing, but life is infinitely better together.  Connect with others how best works for you.  You have amazing insights and experiences to offer others and you are not done growing yourself.  Please, do us all a favor and love on people how best works for you because I can promise yo  u one thing if you actually do just that, this world will be a better place as you connect with others and show them that community is all around.
Business

Why Empathy Matters

Why does it even matter for us to empathize with others?
This past year I had hip surgery. I knew the recovery would take time and be difficult in some aspects, but until I was going through it, I didn’t realize how hard it would be.  For two weeks I couldn’t drive and I never imagined how giving up that freedom could be so life altering.  I hated having to rely on others for every move I wanted to make.  There is so much freedom that comes with a car, and I now fully understand that.
Not only could I not drive for a couple weeks, but I also have a semi constant numbness and pain that I feel in the area around my surgery, and when I do certain movements there is a flash of searing pain.  Now I have not taken pain meds since after the third day of surgery, but going through this experience has helped me understand how people could take those meds longer than they should.  It would be so easy for someone to have this little bit of pain and want it solved through pills.
Since this experience, I can better empathize with others around me.  What I have come to realize is that most of the time we only no a small part of someone’s story.  Before we decide to judge or make a decision about someone, we really need to hear what is going on in their lives.  Showing empathy will further endear you to those you are in a contact with and is a great way to build a foundation that could eventually lead to a great connection.  If you want to build a strong relationship and show someone you really care, it starts with a massive dose of empathy and realizing that we are all in this together.  If you truly want to succeed in business, this is one of those foundational things you need to work on.
Business

Why Personal Brand Is So Important: People Buy You, Not Your Company

I have a friend who works for a large carrier and has absolutely been crushing it. Recently, she got a promotion and has already been making waves and getting stuff done. Now why is all this important? You’re about to read why.
My friend has been in the supply chain and logistics world for a bit and has built up an amazing reputation which I can personally attest to. I was thrilled when she said she was moving into a new role, yet also a little sad because it meant that she would no longer be in charge of my account. Now that she has been in this new role for a couple of months, it seems my feelings of sadness are not exclusive to me.
As we recently connected over the phone, she mentioned a few customers had requested, on pain of losing their business, that she stay as their rep. This is huge! Why, because it clearly shows that people are buying her, not her company.
You need to realize that when you are selling something, that people are buying you and not your company. Oh… and by the way, no matter who you are and what your position is you are selling something. The company’s name and reputation may get you in the door, but it certainly won’t close any deals for you or keep customers.
People are buying you and the experience you are giving them. NEVER… forget that.

Community

Simple LinkedIn Strategy on Commenting

People seems to be focusing on the wrong things… themselves. Now don’t get me wrong, I am as guilty as the next person.  I love thinking about myself and how I can get better, improve,  and grow my connections.

Life and these lovely social networks, like LinkedIn,  are all about relationships.  If you want to grow them, you need to plant lots of little seeds along the way.  How you do this is by engaging with others that are in your network.  Scroll through your feed, find an interesting picture or someone you respect, actually take in whatever their content is, and engage with it.  Don’t just give a quick like and scroll on, leave a thoughtful comment.  Leave them something that gives them kudos or poses a question. 

If you want to grow your community and your engagement, it’s all about commenting and interacting with others.  It’s about planting lots of little seeds and growing your brand, your community and your network one person at a time. 

Business

Don’t Ever Say Never:

You want to know why you are losing sales? It’s because you don’t think that deal is possible.  Heck, we all do it. We have that conversation, look over the details, crunch the numbers, fail time and time again and we decide that whatever it is, is just impossible to get.

The real issue, it’s that we don’t have realistic expectations of what it will take to accomplish that goal / task / ambition.  Plus, we try and push too fast in the relationship and instead of finding out their actual needs and how we can help, we just make the offer… which falls on deaf and/or angry ears.

Please, take a moment to read to this quick story because I promise it will help, even if not right now.

I just closed a deal with someone who has become a great friend over the past few years. His name is Bo Cordell and he is a freaking champion, you should get to know him.  Around three years ago he stopped by Tip Top and it was a great meeting.  He left with no business in hand, BUT he had started some key relationships with our company.  As time went on, I became the traffic manager with sole responsibility of bringing on new carriers and the needs of our company started changing.  Beyond that, we spent about a year and a half getting coffee once a month just to shoot the shit, talk shop, and get to know each other even better.

About a year ago he received a fantastic promotion, just another reason that shows how much of a #boss that he is, and he moved back to his home town.  Since then, we have had fairly regular calls, one of which further cemented our professional relationship.

After three years, we just closed a deal with his company. It never felt forced, it always felt natural, and the whole time we talked biz we grew our friendship.  I can’t wait to see how it continues to grow, especially as we are potentially starting another exciting adventure together with a few others. More details on that to come at a later date.