I think a lot of people could benefit from following the advice from the title of this post: Stop sending DM’s in LinkedIn. Most of the time people send really crappy messages just going straight for the kill and asking for the close, or as a put it in another post, the marriage proposal.
Please for the love of all things good and holy, stop furthering this issue and make sure that you don’t just send a blast of DM’s via LinkedIn or any other social media platform asking for business. Sure, you may get a random person positively responding, but then I would also ask why were they so willing to work with a random stranger. What we need to do is forget the ask all together and see how we can best interact with that individual. If they are posting lots of content on LinkedIn, start interacting with them there. If they are not posting anything on that platform, see if they are engaged elsewhere and find out where they are most active. It is the craziest thing for you to keep trying to contact someone in the same way even after the fact they haven’t responded to your first fifteen tries.
No matter how you eventually connect with someone, don’t let the first interaction be a big ask, because your relational bank is empty is instantly overdrawn, and no one likes the feeling of being overdrawn. Take your time, relationships don’t happen overnight, but over a lifetime.